About

Find the real problem first, then build the right solution.

Fix First is a new agency, started by Gavin Sim.

The origin

The same pattern, over and over.

Gavin kept seeing the same pattern in business. When growth slows, businesses often spend more on marketing — but more traffic cannot fix a weak offer, a poor customer journey or broken fundamentals.

So he started Fix First as a new agency with a simple principle: find the real problem first, then build the right solution.

Close crop of a worn storefront detail under warm directional light

Why

“I believe the real problem should be fixed before more money, traffic or technology is added. I take on work where I can identify a practical problem, solve it clearly and deliver what I promised.”

— Gavin Sim, Fix First

Want me to look at the business behind your website?

Send an enquiry